Dubai, UAE, 4 February 2012: Canon Emirates is set to capitalise on the expected upswing in the Middle East printing business in 2012 by focusing on growing its large format printer business in the region. According to a report, done by Dubai printing publishing group, industry experts estimate that the Middle East printing industry will see a 5% growth in 2012, valued at $2.3 billion.

"Within this sector growth, we expect the large format segment to benefit most from increased investment as printers invest to produce print quality materials at great speed and at a fraction of a cost," Shadi Bakhour, General Manager, Canon Emirates.

Among the business sectors which are already investing heavily in LFPs are graphic design and advertising agencies, commercial and large-scale photography printers, among others.

With an extensive range of cutting-edge LFPs in the market, Canon Emirates is poised to increase its market share in 2012. "Our versatility is unmatched. Canon Emirates has the most comprehensive large-format printing solutions designed to produce outputs at exceptional speed, high quality and best Total cost of ownership" added Bakhour.

At Sign and Graphics Middle East, Canon Emirates has showcased a variety of its most successful LFPs: the 12-color for the Photography and Graphics markets and 8-color for the Production market, and printers ranging in size from 60-inches down to 17-inches.

In addition, Canon Emirates's in-built account feature software helps users manage print costs. "We're in the business of providing solutions that will help businesses achieve productivity and efficiency. With our in-built accounting feature, we also help our customers manage their print costs, to enable them to achieve better bottomlines," Bakhour continued.

One of Canon Emirates resellers, Heliozid Oce Emirates, also showcased Canon's iPF 8000S and iPF 6300 at SAG, which boasts a new ink system that increases the achievable colour range by as much as 20%, which is expected to further boost business in the LFP segment as users transition from black and white to colour outputs owing to reducing costs of production.

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